Saturday, December 7, 2013

Ford Motors Analysis

SWOT Analysis of Ford Motor Company: Strengths: 1) one(a)ness of the oldest, largest and or so admired brands in the world with presence in oer 200 different commercializes across six continents. 2) A very(prenominal) strong portfolio of reputed brands in different segments of the automobile industry, such as Ford, Jaguar, Lincoln and Volvo. 3) Loyal customer base in harvesting segments such as SUVs and Pickups. Weaknesses: 1) Extremely high equal of trading operations as compared to other efficient and leaner machine manufacturers equivalent Toyota, resulting in square pressure on constitute think and operational issues. Such issues have forced the association to keep out many of its plants and lay off a signifi backt portion of its hands. 2) Declining market function in its major market, ie, USA, payable to severe arguing from other progressive and efficient contradictory railroad car manufacturers like Toyota and Honda. 3) Declining market region has led to overcapacity in many of its plants. 4) Customers shimmy their focus from large vehicles such as less fuel efficient SUVs and shifting to smaller and some(prenominal) efficient cars, thereby hurting the growth in one of the most productive business division of the Ford, i.e., its flagship SUVs and pickups.
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Opportunities: 1) Growth opportunities in fast maturement emerging nations or markets such as India and China delinquent to increasing demand for vehicles by the consumers of these nations, which can be tapped by the company to offset its decline in market share in countries like USA. 2) Opportunities to tap the growing hybrid! car segment. Threats: 1)Extreme competition from other foreign manufacturers like Toyota and Honda that are much more(prenominal) efficient in basis of cost of production and operations and produce much more efficient cars. 2) Declining market share resulting in closure of octuple plants and job cuts, leading to match and fear among the current workforce and development of negative incorporate image. 3) Rising input be or prices of raw...If you want to take a leak a full essay, cast it on our website: BestEssayCheap.com

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